News & Press

What You Can Learn About Gen Z From Netflix’s Instagram Documentary ‘Social Animals’

What You Can Learn About Gen Z From Netflix’s Instagram Documentary ‘Social Animals’

Following three teenagers from different backgrounds across the US: an aspiring swimsuit model Kaylyn Slevin, a daredevil photographer Humza Deas, and a Midwest girl next door Emma Crockett Robinson, the show gives a glimpse into their lives and the world around them – both of which almost exclusively revolve around Instagram – to reveal incredible insights about Gen Z’s mobile first mind-set.

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Why the Future of Content is Through Shows

Why the Future of Content is Through Shows

With Toys R Us Stores going down and the grim predictions for many retail stores to follow, it’s starting to feel like we’re witnessing an apocalypse of some kind. But if you think about it, Toys R Us is an excellent example of a large brand that never evolved with the rise of social media. What if they had had started a show on YouTube, perhaps an engaging cartoon, to reach their target audience?

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4 Tips On Creating Content For Your Brand

4 Tips On Creating Content For Your Brand

As we observe the death of large corporations without interesting personas, one thing has become very clear: companies have to be innovative with their content marketing efforts in order to stand out in today’s marketplace.

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